“I would argue that I have been a philanthropist all my life. There’s always been a desire to repay the community for what they’ve given me.” The millennial generation, born between 1982 and 2002, makes up the largest segment of the …
Tag: Millennials
Non-Profits: Be Mindful of All Audiences
Traditional fundraising wisdom, which is still prevalent in many non-profits, uses direct mail for annual gifts and focuses major and planned giving efforts on older donors. These organizations know in theory that to attract lifelong donors they must engage and involve …
Philanthropic Finesse 